Food Recruit

How Food Manufacturing start-up generated 8x ROI 4 months after joining SourceBreaker, out-performing established competition.


Launched in 2020 by founder Scott Williams, Food Recruit invested early in SourceBreaker as a critical pillar in their technology stack, using the platform’s automation and market intelligence to rapidly win business away from bigger agencies with larger teams and resources across Supply Chain, Manufacturing, Operations, Engineering, HR & Finance within the international food and beverage sector.

"You can do what I used to do – sit on LinkedIn all day long – or you can invest in SourceBreaker. One placement and it pays for itself. I recommend it to all other agency owners."
Auhtor Profile
Scott Williams

Founder | FoodRecruit


Kidderminster, UK




Food & Beverage

How have Food Recruit leveraged SourceBreaker to maximise productivity?

Since using SourceBreaker, Food Recruit have out-performed established competition and won new business from blue-chip clients by working faster and smarter through process automation.

Which features are most notable for Food Recruit?

SourceBreaker’s ability to assist recruiters in winning new customers faster, reducing time spent on manual lead generation, and increasing placement volume have all been extremely useful.


The candidate matching automation has also assisted with business development, giving Food Recruit a perfect opportunity to contact new customers with vetted, well-matched candidates ready to introduce.


But the SourceBreaker platform also gives the user back time to spend on engaging and placing candidates, while the sales funnel is continually refreshed and fed by automated alerts and opportunities to place active candidates.


“What used to take me hours late into the evenings is now done for me with the click of a button. Using SourceBreaker is like having a personal assistant.”

SourceBreaker as a solution to…

The ever-changing recruitment market can be hard to keep up with, especially considering the need for a variety of rectech tools; that’s why SourceBreaker’s platform short-circuits traditional processes by offering all the feature’s needed, in one centralised location.

Speedy Performance Via Automation

Entering a competitive market without the sales and resourcing teams of established recruitment agencies, Food Recruit needed a speed advantage over other agencies to consistently identify and win new business opportunities before the competition.


SourceBreaker allowed Food Recruit to build an automated lead generation pipeline, delivering newly-published vacancies in the company’s specialist niche directly to the founder’s inbox every morning.


“SourceBreaker ensures I don’t miss any opportunity. Some of my target customers post 20-30 jobs per week, and I just need one opportunity to get on the PSL and in the door. I haven’t got time to scour the internet manually, so SourceBreaker does that for me.”


Leads are sourced directly from target company career pages, allowing Food Recruit to be first to engage clients and prospects as soon as they are ready to hire. Competitor agencies who rely on third-party job boards and listings for leads often miss these leads or are unable to respond as quickly.

Winning New Business

Food Recruit has won new customers from a target list of high-potential clients, with each new blue-chip partnership building the Food Recruit brand and making it easier to bring on other large clients.


The founder has also dramatically reduced the amount of time spent collecting leads from hundreds of different websites, a task which had previously taken up to a full day, and often meant leads weren’t contacted until the following day.


This has freed up more time to spend on sourcing, ensuring the right candidates are submitted to each role, leading to a higher CV : placement ratio and an increase in placement volume.

Maximising Candidate Monetisation

In a highly specialist sector, Food Recruit needed a way to monetise every placeable candidate within their network. With no technology solution in place, connecting active job-seekers with potential opportunities was a manual process, slow and highly error-prone, resulting in inconsistent placement flow and missed revenue opportunity.


Using SourceBreaker, Food Recruit has fully automated the matching process. Each time a placeable, active candidate enters their network, they build an automated alert around the candidate’s location, skill set, salary and industry type. As soon as a matching vacancy is published online, the founder is alerted and can make the introduction.


Because of this, Food Recruit has added additional revenue from active candidates to their existing search-based workflows, taking their overall ROI on their SourceBreaker investment to 8x.


“SourceBreaker is unique. So many other rectech products are hit and miss. I went with SourceBreaker because of the quality of the data, the leads and the impact of the automation.”

Would Food Recruit recommend SourceBreaker?

‘As a new start-up with a baby on the way, launching Food Recruit was all about working smarter,’ says founder Scott Williams. ‘It all comes down to time. With SourceBreaker, I can focus on doing my job – and that’s filling roles.


SourceBreaker integrates with the rest of my tech stack perfectly – fills up the funnel, and allows the rest of my tools to help me convert it into placements.’

Market Insights & More With SourceBreaker

Food Recruit has also focused on companies with recent investment, using SourceBreaker’s sales intelligence module. This has meant faster connection with companies who have cash to reinvest in growth, looking to upskill and grow their teams rapidly.


Interested in finding out how SourceBreaker could revolutionise your recruitment processes?


Book a demo and see how it works!