Demand generation and retention are among the most important strategies for any business in today’s competitive market and by leveraging a suite of Recruitment SaaS (Software as a Service) tools, you can exponentially maximise your marketing efforts impact.
Software as a Service (SaaS) – What is it?
Simply put, Software as a Service is software offered over the internet and consumed by the end user.
For an organisation to sell software as a service, they need to licence the software via a subscription or usage model (some choose to charge a flat annual fee). The service provider will then administer, host and manage the software on their servers.
Traditionally, recruiters spend a lot of their time sourcing and hiring candidates as well as finding time to manage their new staff.
From building strong candidate networks to lead generation and to-the-minute news updates, SaaS solutions enable businesses to automate parts of the recruitment process and offer real-time market insights.
Key Drivers Behind SaaS Solutions in Recruitment
Because of this, several key drivers have led to the creation of SaaS solutions for recruitment, specifically to maximise recruiter productivity and streamline processes.
Firstly, there are increasing demands for quality candidate data to improve the matching process. As more prospects enter the recruitment process, companies feel more pressure to hire only the best candidates for the job.
Search platforms and tools for organisations can now serve up both quantitative and qualitative candidate attributes, including the skills required, engagement, compensation history, and even cultural fit.
By looking for this data, recruiters can use the matching algorithm to prioritise and connect the best candidates to the roles best suited to them rather than wasting time on unsuitable candidates.
SaaS solutions in the recruitment sector have successfully delivered on sourcing candidates, lead generation, securing candidate meetings, onboarding new staff and developing a rewarding culture.
The Future Of Recruitment Technology
The recruitment technology market is still very much in its infancy.
However, many established players in the space, including Microsoft, IBM, SAP and LinkedIn, have made a concerted effort to bring their services to market, with cloud technology hailed as the latest ‘killer’ feature.
In recent years, SaaS has dominated the market for software delivery services based on the cloud platform. This trend will likely continue as businesses seek new ways to streamline their processes.
With 80% of businesses believing data security is the top barrier to adopting SaaS in recruitment, many firms have invested heavily in data centres and security experts to use the latest cloud technology safely.
By enabling candidates to view and filter their applications, recruiters can use these tools to show off their company culture, from opening hours to company photos to candidates.
Future-Proofing Your Recruitment Process with SaaS
SaaS will play a vital role in streamlining the recruitment process and give businesses a means of staying competitive in a market that is becoming increasingly saturated. Due to these technological advances in recent years, recruiters should be making the most of these technologies to improve their effectiveness and efficiency.
These technologies can help recruiters offer a more transparent, efficient and consistent process that will be more likely to stand out in a world where job-seekers have increasing access to personal data.
Gartner and Microsoft have released a report, The Future of Work: Informed by Intelligent Technology, which provides further guidance to organisations and C-level executives on how to put SaaS technology to use to achieve their business goals.
Key findings of the report include that 37% of organisations were already using some form of intelligent technology, 30% were considering adopting it but needed assistance, and 32% wanted to know more.
Organisations are looking for advice and guidance on how to take the next step in their intelligent technology journey.
By taking this next step, they will increase their organisation’s productivity by, for example, giving recruiters more time to spend meeting job applicants and giving them the flexibility to use time more efficiently.
Another key finding of the report, entitled Intelligent Technology: A game changer for the future of work, was that one-in-three organisations felt they were at risk of being disrupted by the introduction of intelligent technology.
But, by investing in the technology, they are likely to benefit from greater agility, creativity, collaboration, and the opportunity to adapt to changing market conditions and attract the best talent.
SaaS solutions can help streamline the entire recruitment process by reducing the time spent doing mundane, labour-intensive, but necessary tasks. They can also make recruitment more accessible to candidates through an online application process that is easily accessible to prospective candidates and are quick and easy to use.
What are the benefits of leveraging SAAS technology?
Thinking about how to leverage technology to reduce the time taken for the recruitment process, and make the process more efficient for your team, are a great place to start.
Accessible From Most Devices
Because most platforms typically operate on several devices, you can access and manage the recruitment process anywhere and at any time.
You can see candidate applications, respond to messages and set up interviews with them from the comfort of your office while providing access to your team should you need to assist.
It’s also incredibly simple to transfer applications to the candidate’s devices, making it easy for them to sign up for an email account and communicate with you.
Driven by AI and Machine Learning
A great way to minimise the time it takes to manage the process is to use intelligent technologies such as artificial intelligence and machine learning to optimise the performance of a critical system.
This is because machine learning software can adapt to how the market changes over time by considering the new jobs available and taking the best route to fill them.
Cost-effective
By leveraging SaaS technology, you can reduce your operational costs, which will in turn, reduce the cost of recruitment. You can also choose your company’s brand and language, work directly with your clients, and ensure that you meet their needs by providing high-quality, user-friendly software.
Easy to Use
No one wants to have to download or re-download software onto their laptop, tablet or phone or constantly get in touch with IT to make changes to their document. Instead, everything you need to monitor leads and manage candidates is centralised in an easy-to-use platform.
A far more intuitive and accessible way to manage your entire recruitment process, your whole team can simply log on to a single portal, wherever they are in the world, and access all the information on your candidates’ profiles.
Improving the Recruitment Process
By combining a raft of online services, SaaS solutions can improve the overall recruiting process. So, for example, if you’re struggling to recruit in your own area, a reliable provider will grant access to the latest employment opportunities and all relevant information on the market.
Frequent Updates
Once you’ve signed up for a SaaS solution, it will automatically be updated with the latest changes in the market so that you never miss a thing. What’s more? You’ll get support from a fully-professional team that can help you tackle any issues that may arise when you need a helping hand.
Saves Time
One of the most commonly cited benefits of a SaaS solution is that it allows your team to spend less time on tedious tasks like scheduling and categorising tasks.
Increased Sales
By simplifying the recruitment process and making it much more user-friendly, you can enable your team to focus on the recruitment process and leave guessing passwords or switching platforms in the past.
Guaranteed Data Integrity
Security is paramount for the security of your company’s data, and an all-encompassing cloud-based system provides you with the protection you need. With a cloud-based solution, you can relax knowing that the information entered is always secure.
Is SAAS right for you?
So, if your business wants to leverage more powerful recruitment processes, switching to a SaaS solution could be the answer.
A great way to kickstart your recruitment process is by choosing the right software for your business, but with so many different tools and platforms on offer, you’ll need to decide which one best suits your needs.
If you’re looking for a flexible and cost-effective recruitment solution that will help you to increase your recruitment efforts, SourceBreaker’s got you covered.
SourceBreaker: The SaaS Solution for Recruiters
SourceBreaker is a recruitment platform designed to automate, enhance, and personalise your lead generation process and perfect candidate-to-job matches. In other words, it helps you track the progress of every lead you receive and enables you to adapt the process to match your team’s priorities and requirements.
SourceBreaker works on desktop or mobile to give instant access to your entire recruitment team, no matter where you are. Because it offers full integration with other third-party apps, you can source hidden candidates that you would’ve otherwise missed.
You can easily monitor the success of each recruiter, with automated reports that make it easy to see how effective your team has been in particular areas.
Still not convinced? Book a demo and see the platform in action!
TL;DR Key Takeaways
- Software as a Service (SaaS) refers to software offered over the internet and consumed by the end user. SaaS solutions in the recruitment sector enable businesses to automate parts of the recruitment process and offer real-time market insights.
- Several key drivers have led to the creation of SaaS solutions for recruitment, specifically to maximise recruiter productivity and streamline processes. These include increasing demands for quality candidate data to improve the matching process, as well as search platforms and tools for organisations that can serve up both quantitative and qualitative candidate attributes.
- SaaS will play a vital role in streamlining the recruitment process and give businesses a means of staying competitive in a market that is becoming increasingly saturated. These technologies can help recruiters offer a more transparent, efficient, and consistent process that will be more likely to stand out in a world where job-seekers have increasing access to personal data.
- Gartner and Microsoft have released a report that provides further guidance to organisations and C-level executives on how to put SaaS technology to use to achieve their business goals. The report shows that 37% of organisations were already using some form of intelligent technology, 30% were considering adopting it, and 32% wanted to know more.
- SaaS solutions can help streamline the entire recruitment process by reducing the time spent doing mundane, labour-intensive, but necessary tasks. They can also make recruitment more accessible to candidates through an online application process that is easily accessible to prospective candidates and are quick and easy to use.
- The benefits of leveraging SaaS technology include accessibility from most devices and being driven by AI and machine learning to optimise the performance of a critical system.